Purpose of business is about expansion, reach and impact: Sadhguru
January 20, 2021

Isha Insight: Purpose of business is not about money but about expansion, reach and impact, says Sadhguru

LONDON (UK) – The final day of Isha Leadership Academy’s ‘Isha Insight: The DNA of Success’ was kickstarted by noted Indian mystic, yogi and visionary Sadhguru, who set the tone for the day with the Sanskrit invocation chant ‘Asatoma Sadhgamaya’. For the founder of Isha Foundation, working on self is most essential for a leader. Irrespective of the challenges, a leader must always inspire his employees.

“If your hands are not clean, you must not touch another person. You must work upon yourself first. There are short-term goals and long-term aspirations. The purpose of business is not about money but should be about expansion, reach and impact,” Sadhguru said.

His Q&A session on Sunday was followed by an interaction between Raman Roy, CMD, Quatrro Global Services, and Sanjeev Bikhchandani, who founded Info Edge, which is the low-key parent company of Indian matrimonial portal Jeevansathi, job site Naukri, real estate listings portal 99acres and education website Shiksha.

“Thinking big, Starting small – Naukri was an experiment till it became Big,” revealed Bikhchandani, who added that “The single most important character of an entrepreneur has to be to build trust across the table – among investors, employees, customers, public.”

Speaking about how leaders should manage risks, he said: “The difference between a good entrepreneur and a great entrepreneur is about how he understands and manages his risk. They are risk-averse. They understand, mitigate, and keep moving forward.”

“If they (leaders) want to build great companies, they need to prepare for the long haul. It’s a marathon, not a sprint,” he added.

Saturday’s highlights included a session on ‘Transforming Healthcare in India and Emerging Opportunity’ led by Sharad Sharma, the co-founder of iSPIRT (Indian Software Product Industry Round Table) Foundation, which is a non-profit technology think-tank.

He stressed the need to transform India and make it a ‘product nation’. “When you do things out of ‘No Greed-No Glory’ and you pursue your passion, it allows you to bring all of yourself to what you do. When you pursue your passion, there is no work and leisure mindset – this is the source of happiness. This leads to becoming more competent,” Sharma said.

Then followed a tete a tete with Indian FMCG major Britannia’s MD Varun Berry, which was hosted by Ajay Kaul, former CEO, Jubilant FoodWorks. Varun spoke on how Britannia overcame the pandemic crisis and boosted profits. The three-day virtual event was launched on Friday by Sadhguru and was aimed at helping entrepreneurs explore the art of scaling up the business as well as one’s own self as a leader. Led by Sadhguru, the sessions were facilitated by noted Indian entrepreneur B S Nagesh, founder of TRRAIN and executive vice-chairman of Shoppers Stop Ltd.

The event was attended by 350 entrepreneurs and they included CEOs, potential CEOs and senior business executives apart from founders and promoters of SMEs who want to see their enterprises grow to a global stature. It offered them a platform for interaction as well as the chance to view the success saga of towering figures in the business sphere and explore the DNA of success.

During the three days, participants got a chance to link up with entrepreneurs who have already benefitted from previous Insight editions. Isha Leadership Academy, which is part of the Isha Foundation, provides the highest quality of leadership education in India. It has been hosting leadership forums focussed on scaling up leadership, talent management and innovation with C-level attendees.

Sadhguru’s clarity of perception and deep understanding of spirituality, environment, business and international affairs, make him a much sought after speaker at world forums and in the media. Isha Foundation has a volunteer base of more than 11 million around the world and he strives to achieve the mammoth goal of raising human consciousness.

He has penned several bestsellers and they include ‘Inner Engineering: A Yogi’s Guide to Joy’, which was a New York Times Bestseller. The latest is ‘Death: An Inside Story’ published in February this year. His biography is ‘More Than a Life’ penned by poet-writer Arundhathi Subramaniam.

Sadhguru is a yogi, mystic, visionary and a New York Times bestselling author. Named one of India’s 50 most influential people, his work has touched the lives of millions worldwide through transformational programmes. His approach does not ascribe to any belief system, but offers powerful and proven methods for self-transformation. Sadhguru’s flagship programme, Inner Engineering Online, is currently free for healthcare professionals and at half price for all others.

For more information, please visit: innerengineering.com

For all enquiries, please email: press.uk@ishafoundation.org

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