Puck News reports that Netflix has acquired the rights to a 10-episode docuseries focused on Dallas Cowboys team owner Jerry Jones and his successful Cowboys teams from the 1990s. Although the deal is still pending finalization, Netflix‘s rumored bid of nearly $50 million appears to be leading the competition, surpassing offers from ESPN and other contenders.
Jerry Jones, who purchased the Cowboys in 1989, has held multiple roles as the owner, president, and general manager. Under his leadership, the team achieved Super Bowl victories in the 1992, 1993, and 1995 seasons. In doing so, he has also become a pop culture figure of sorts, appearing in several TV episodes and commercials through the years.
The coming docuseries has garnered comparisons to the ESPN/Netflix series “The Last Dance” — which followed Michael Jordan’s glory days with the Chicago Bulls — thanks to its 1990s focus, big personalities and rare footage. This series will specifically look at how the Cowboys have risen to truly embody their “America’s Team” moniker, and it will feature unseen interviews with Troy Aikman, Emmitt Smith and Michael Irvin.
Despite recent playoff struggles, Forbes listed Dallas as the most valuable sports franchise in the world in 2022. This fact generates significant interest in gaining an inside look at their dynasty, ensuring there will be plenty of interest in the upcoming docuseries.
As of now, a timeline regarding the production and release of the project has not been announced.